Better Cotton & AWDis: A Smarter Choice for Sustainable Style

🌱 Better Cotton & AWDis: Changing the Game

When it comes to designing the perfect T-shirt, the fabric matters just as much as the print. At The T-Shirt Bakery, we’ve always believed that a well-made garment is the foundation of a great design. That’s why we’re proud to stock AWDis, a trusted blank apparel brand that has embraced Better Cotton to create garments that feel as good for the planet as they do on your skin.

Cotton is one of the world’s most widely used fibres, but its production has long been linked to water waste, chemical overuse, and poor labour standards. The Better Cotton initiative is changing that, supporting farmers to grow cotton more responsibly while helping communities and ecosystems thrive. This means that choosing Better Cotton garments isn’t just good for style — it’s also a statement of values.

Sustainability isn’t a passing trend. Whether you’re planning a custom T-shirt project for your business, printing eco-friendly clothing for events, or simply building your own line, smarter sourcing matters. And if you’re searching for reliable UK t-shirt printing, pairing AWDis with Better Cotton is one of the easiest ways to make your merchandise stand out for all the right reasons.

In this article, we’ll break down what Better Cotton really means, why AWDis is such a strong partner for sustainable style, and how this combination can elevate your brand, your customers, and even your conscience.

🌍 What Is Better Cotton?

When people talk about making fashion more sustainable, cotton is usually the first fibre that comes to mind. It’s the base for so many products, from custom T-shirts to eco hoodies, and makes up more than 30% of all textiles worldwide. But traditional cotton farming has drawbacks: it consumes vast amounts of water, relies on pesticides, and often leaves farmers facing unsafe working conditions.

The Better Cotton Initiative was created to address these challenges. Since its launch in 2005, it has grown into the world’s most extensive cotton sustainability programme. By 2022, Better Cotton accounted for 22% of global cotton production, with over 2.2 million licensed farmers across 22 countries (ref: Better Cotton†source). This scale means you can order everything from bulk printed T-shirts to eco-friendly sweatshirts knowing the supply chain is supported by better practices.

🌾 How Better Cotton Works

Rather than relying on certification alone, Better Cotton invests in training farmers to adopt practical, sustainable methods:

• Reducing water use through smarter irrigation.
• Improving soil health and biodiversity.
• Cutting down harmful chemicals.
• Supporting fair pay and safe working environments.

These improvements help create resilient farming communities while delivering consistent quality for the fashion and clothing printers who depend on reliable fabric.

🎨 Why Better Cotton Matters for Printing

For designers and businesses, Better Cotton provides blanks that are durable, breathable, and ready for detailed prints. Pairing it with techniques like DTG printing means your artwork looks sharp while aligning with sustainable values. Choosing garments made with Better Cotton also makes your brand story stronger, whether you’re launching a clothing brand or creating event merchandise.

✨ A Smarter Starting Point

Better Cotton isn’t about perfection — it’s about progress. By making sustainable farming accessible to millions of growers, the initiative drives real impact without limiting availability. For anyone building a custom clothing line or exploring eco-friendly apparel collections, Better Cotton offers a balance of supply, quality, and responsibility.

👕 What Makes AWDis AT001 & AT002 Stand Out?

If you’ve ever looked into UK t-shirt printing, chances are you’ve seen AWDis. Known for reliable blanks like hoodies and sweatshirts, AWDis is a favourite for printers who need consistency. Their new AT001 (150gsm – lightweight) and AT002 (180gsm – midweight) T-shirts, made with Better Cotton, show how sustainable design and print performance can go hand in hand.

🌿 Sustainable Materials in the AT Range

Both the AT001 and AT002 are crafted from 100% Better Cotton. This means softer fibres, less environmental impact, and the reassurance that farming practices meet improved standards. For anyone ordering bulk T-shirt printing, these tees combine quality with purpose.

🖌️ Built for Decoration

The AT range was engineered with printers in mind. Features like side seams, a taped neck, twin-needle stitching, and size-label only branding make them perfect for DTG printing, DTF transfers, or embroidery. The smooth PurePrint fabric gives sharper results, whether you’re producing event merchandise or premium retail ranges.

♻️ A Step Toward Smarter Choices

By choosing AT001 or AT002, you’re opting for garments that look good, last long, and support the values behind eco-friendly apparel collections. They sit confidently alongside other sustainable leaders like Stanley/Stella and Bella+Canvas, proving that sustainability doesn’t mean sacrificing variety or availability.

💡 Why Printers Choose the AT Range

The AT001 and AT002 are versatile, size-inclusive, and available in a wide colour palette. Whether you’re building custom clothing, launching a new clothing brand, or adding printed clothing to your line-up, AWDis’s Better Cotton tees offer a balance of reliability, sustainability, and print-ready performance.

🚀 How Better Cotton + AWDis Elevates Your Custom Tees

Pairing Better Cotton with AWDis’s AT001 and AT002 tees means every order carries a story of quality and responsibility. For printers and brands, it’s not just a blank — it’s a smarter foundation for launching a clothing brand or creating apparel that truly resonates.

🤝 Ethical Sourcing Meets Print-Ready Apparel

Better Cotton brings softer fibres and reduced impact; AWDis adds PurePrint fabric for sharp results. Customers get garments that feel right and reflect better choices. It’s a blend of design and responsibility, ideal for brands seeking sustainable appeal in workwear uniforms or branded hoodies.

📢 Making Smart Branding Statements

Telling buyers their tees are made with Better Cotton can set you apart. Adding this to your marketing or packaging builds authenticity. From business uniforms to custom vests, it’s a clear way to connect ethics with style.

📋 Practical Benefits for Your Printing Business

• Reliable stock through AWDis’s supply chain.
• Consistent results across DTF transfers, embroidery, and digital print.
• Brand fit for eco-conscious lines, supporting UK-wide demand for sustainable printing.

✅ Smarter Choices That Count

AWDis AT001 and AT002 show that quality and conscience can align. For startups, established labels, and event organisers, it’s an easy way to make garments stand out for more than just their design.

🌱 Final Thoughts

From the cotton fields to the finished tee, every choice matters. Better Cotton ensures a more responsible supply chain, while AWDis delivers print-ready garments that customers trust. Put the two together, and you get apparel that looks good, feels great, and carries a stronger brand message.

For businesses, creators, and startups aiming to stand out, Better Cotton AWDis styles strike the balance between quality and conscience. They prove that sustainable sourcing isn’t a compromise—it’s a smarter way forward.

👉 If you’re ready to design tees that look good and do good, The T-Shirt Bakery offers eco-conscious AWDis options made with Better Cotton. Explore our AWDis range today and take the next step toward responsible style.